Time for Justice
THE CASE
The story of ABS Law & Consultancy is about Victoria, the symbol of victory, success and magnificence, known as the goddess of victory in Roman mythology. Having Victoria by your side, who has reflected the meaning of victory and success for centuries, was a guarantee of a successful outcome.
This legend would provide a pertinent narrative to set the foundations for a new style of law firm. A firm that sets out to define a new blueprint of client experience, led by an accomplished team to deliver phenomenal results across investigations, arbitration & litigation.
Brandedits embarked on defining a truly unique brand strategy & identity for the launch of ABS Law & Consultancy. With refined sophistication, elegance & simplicity at its core, sharply differentiating this superior boutique law practice, by looking beyond the conventional field of vision.
CONSISTENCY & COHESION
The ABS brand identity was consistently applied to a comprehensive range of branded materials – from an elegant suite of corporate stationary & luxury merchandise, thorough to practical yet distinguished digital templates.
A range of premium paper stocks & stylish print finishes were selected to complement the visual identity & provide a tactility to the brand, adding further engagement & interest to printed materials.
- Choosing a selection results in a full page refresh.
- Opens in a new window.